Nothing new here. I think we all knew that. But those numbers of the bars are so very wrong, that is not correct for sure. The real values are way worst.
Then there is advice to opt out. You cannot opt out. Forget it. And remember that this is bad and illegal, but think twice before you find this bad. Ask yourself, do you have any "service" from Microsoft, Google or Facebook?
Even if you don't have a Facebook account, they still have their apps installed on your "smartphone" without you know it and they still track you day and night.
Now, think again, does this car collection data seems bad?