> Online News Act (Bill C-18) in June 2023. The law was designed to make large digital platforms compensate Canadian news organizations when news content was made available through their services. It created a bargaining/arbitration framework rather than literally setting a per-link tax.
> So beginning in August 2023, Meta blocked news on both Facebook and Instagram in Canada. Canadians could no longer view or share links/content from Canadian or foreign news organizations on those platforms... As of 2026, the Canadian government still describes Meta as blocking news sharing on Facebook and Instagram
Pretty much the worst result for everyone. Newspapers get less traffic, can't use social media even if they wanted to. Inconvenience to users. Meta mostly unaffected, maybe some marginal loss in time spent on the platform.
These kinds of things eventually just face reality. Meta and Google know very well how much these things are worth to them in terms of marginal revenue or network value. And the answer is not what publishers want to hear.
Fine. And the most reasonable response to that is therefore to implement some form of general anti-avoidance rule, of the sort that's used in, for example, tax, company, and employment law.
For instance, you could say that if a social media company were to change its behaviour to avoid a law of this sort then they should incur a charge equivalent to, say, 10% of its global revenue. That ought to make compliance with the law the more attractive option.
There's no reason to be defeatist about this - social media companies are not and should not be above the law.
They argued that Meta needs them for exposure and that's why they should pay, apparently it's not true and they don't need them.
https://www.michaelgeist.ca/2024/05/the-behind-the-scenes-bi...
Contrary to the law's assumption, news is worth hardly anything to Meta, so they just stopped showing it.
Does the Australian law really say:
1. You must show news, even if you don't want to
2. You must pay to do so
3. The rate will be determined by negotiation with the people you are paying
4. You cannot say no to them in aggregate
I have my doubts, but if it does I still doubt it will get the results the govt wants. The problem is news is not valuable to Meta.
Newspapers want to sell subscriptions for their local area, on paper or on their WEB site. I would say getting clicks from non-subscribers has no value for them.
Of all the things they could throw at the tech giants, they choose this?
Fucking SMH (not Sydney Morning Herald in this case, although related).
Dismantle the collection of data. Enforce advertising standards and rules. Either of those things would benefit humanity.
This? This is Weekend At Bernie's; one last party with the corpse of a dead old man.
Fucks sake. Dumb cunts will retire to their gold plated mansions in the middle of dystopia.
News writers are in a supplicant position. They need the tech giants to disseminate their new way more than the tech giants need them.
By nature, it's a very asymmetrical relationship.