Also, AOSP obeys Google's development strategy, so even though it's free software, it is not a good bet long term.
A cynical take would be that they're trying to sabotage the concept so it's unusable for non-techies.
A slightly more realistic take is that having their own phone is better PR than supporting someone else's, even if it is just a custom Android ROM instead of an actual Linux distro.
Check https://librephone.fsf.org :
«This is not another Android distribution, but a long-term effort to understand and reverse-engineer the nonfree components used in nearly all SoCs today»