Imagine how rich Apple could have become if they had used Alan Kay's brilliance to build hyper engaging products and services instead of letting him toil away uselessly trying to make the bicycle of the mind. What a waste.

Kay’s answer to the browser/document subject is pretty solid.

This is a stupid conversation though, as if hoping everything is either just plain text with hyperlinks or mandating everything into PDF. Nobody wants that except a couple of lonely nerds in the corner who hate JavaScript.