115 pointsby tambourine_man8 hours ago33 comments
  • qqtt4 hours ago
    I'm going to go against the grain here and say this is probably a positive thing for Meta products, and honestly every other "free" service to provide these kinds of revenue avenues.

    How many times do we hear things like "if the product is free, you are the product" - well, the consequence of that is development resources tend to be pulled into directions that benefit advertisers.

    By having material subscription revenue coming in for things outside the advertising space, the product managers can justify investing in features that otherwise would be passed up due to lack of revenue potential from advertising.

    Yes, in many ways Meta gets to have their cake and eat it too, because the ads are still there even with the plans, but this does give a meaningful voice to their customers who pay that they can invest in other ways outside of strictly advertising.

    • pmontraa few seconds ago
      Are there ads in WhatsApp? I never saw one. Facebook, I remember a lot of ads. Instagram, probably but I don't have an account there.
    • sensanaty2 hours ago
      You paying just signals that you're someone to push more ads to and to harvest more data on, since it means you have disposable income to spend on something as useless as instagram or facebook.

      Meta isn't going to stop harvesting all your information just because you pay for a subscription, they'll harvest and sell your data AND take your money.

      • tgma24 minutes ago
        People who spew I'd rather pay, I'd rather pay often majorly underestimate how expensive Google and Facebook would have to be in the western world to offset the ad revenue per person. The irony is this is especially true for you if money is no object to you, as you'd be disproportionately valuable to the ad machine. It's not going to be ten bucks folks.
        • bigmadshoea few seconds ago
          You can actually look this information up! For example, Instagram makes approx $2-50 ad revenue per user per year, depending on the region.

          So <$5 per month for someone in the developed world to keep using Instagram and stop being the product. If they redesigned the app around what’s best for users vs advertisers, it actually seems like a great deal, considering many people spend multiple hours per day on apps like these.

          Of course this would get pretty expensive for all the services we use. But I personally would happily throw $100-$250 per year at my most used apps to stop being advertised to.

      • WarmWash2 hours ago
        If I'm paying and still getting unwanted ads...then I am no longer going to be paying.

        I'm not sure what win Meta sees here.

        • HnUser12an hour ago
          You may not get ads in the app, but they can still sell your data for other services who will give you ads.
        • pen1slicker25 minutes ago
          [dead]
    • apsurd3 hours ago
      Heard it here on HN: problem is paying a subscription is purely additive. eventually, inevitably, they’ll take the subscription AND sell your data, serve you ads, etc.

      it being against what your payment contract states just means they’ll reinvent and rename the tiers.

      • scns3 hours ago
        > they’ll take the subscription AND sell your data, serve you ads

        Streaming services claiming prior art here.

        • apsurd3 hours ago
          I just remembered there’s a black mirror episode about this. The paid subscription evolution by a “health tech” startup let’s say.

          I won’t give away the plot, but it’s so realistically absurd it’s sad, hilarious and terrifying all at once.

          • abound5 minutes ago
            For those who might want to watch it, the episode is called "Common People", and it's a pretty brutal one.
      • zeristoran hour ago
        Pray they don’t change the terms a second time.
      • micromacrofoot3 hours ago
        Yeah this is the worst, never pay for something that has ads. It's teaching these companies it's ok.
    • angledan hour ago
      Aren't people here old enough to recall paying for WhatsApp's original subscription fee?

      Circa 2016: https://www.techspot.com/news/63504-whatsapp-waves-goodbye-a...

    • darth_avocado3 hours ago
      Id pay money to not see ads. Like YouTube premium. And I’m sure I’m not the only one. Can’t believe they rolled out all these different plans and left out the one thing a lot of people would buy.
      • sethops111 minutes ago
        I paid for YouTube Premium until they started showing me ads for YouTube TV (and maybe YouTube Red at the time?). Cancelled and got into DNS adblocking.
        • whyenot3 minutes ago
          Maybe this was something country or region specific. I don’t remember ever seeing ads for TV, Red, or other products with my US premium subscription. Now, some channels will promote specific products in their videos (like the mini ads some do for square space, nordvpn, etc), but YouTube, now has a button you can click to jump over that garbage.
      • phyrex18 minutes ago
        Those plans exist in Europe. Not sure if they're available elsewhere or how popular they are there
      • cm112 hours ago
        Does Youtube Premium track and build profiles and use and sell them? I assume so because Google, but does Premium remove advertising (in the broad sense of the business model and profiling) or remove just ads? YT in general seems "kinder" than others at a few things, like you can remove history and activity and even get a blank homescreen.

        Aside: I think it's funny how with an NYT subscription, you still get not only ads, but frequent article-covering ads for NYT subscriptions (asking to upgrade to a family account).

        • skillinaan hour ago
          I've been considering writing a nastygram to the NYT about their nonsense popups. Every time I open their web page I get not only the family account popup, but also a "use our app, it's better!" popup.

          I refuse to install your app just because you intentionally trash the web experience with popups.

        • laweijfmvoan hour ago
          “full” premium removes all advertising, and it’s quite pricey in the US. “Lite” premium removes ‘most’ ads but doesn’t allow downloads at all.
          • dymk38 minutes ago
            It’s $16/month for full premium. It’s all relative, but I wouldn’t describe that as quite pricey for a platform with that large a library.
    • jmspring2 hours ago
      So, pay them to keep doing what they already do?
      • ksd4825 minutes ago
        Yes. The difference is now the money is coming from you rather than selling your data. Which is what you want.

        Of course, they could still sell your data anyway. That's why it's important to pay attention to their T&C.

    • h4kunamata2 hours ago
      >How many times do we hear things like "if the product is free, you are the product" - well

      Well, now they will keep doing what they are doing while being paid because your data is their business model.

    • 3 hours ago
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    • timoth3y3 hours ago
      > "if the product is free, you are the product"

      This is not true. You are the product whether you are paying or not.

      If the company thinks they can make money by selling your data/attention/access, they will do so. Paying them does not stop them from monetizing you.

      These new paid tiers will be slowly enshitified just like most modern paid plans.

      • anon352 hours ago
        You seem to be attacking a different statement that no one says: "if the product isn't free, you aren't the product". There's no "if and only if" in the maxim.

        Pretty sure you agree that if the product is free, the company is definitely getting value by monetizing something else of yours. It very much is true as written.

        • the_af2 hours ago
          From a formal logic standpoint, you're correct.

          But the context of the parent's and grandparent's comments was (paraphrased) "if you don't pay, you're the product, therefore it makes sense to pay in this case". But given what we know of Meta and their ilk, we have good reason to believe this is absolutely NOT the case: you'll pay but you'll still be the product, and their offerings will keep on the road to enshitification. So parent comment is correct given this context.

          I don't believe they were making the case that free Facebook is in any way healthy or good for you.

    • platevoltage2 hours ago
      It's because you'll still be the product even if you pay.
    • pertymcpert3 hours ago
      Agreed. Nothing wrong with charging for a product.
  • drnick17 hours ago
    Just stop using Meta products. It's really not as hard as it seems. Nobody needs FB to communicate with friends and family. Send texts or emails or use your phone.
    • Starman_Jones7 hours ago
      The hardest part about not using Meta products is deciding not to use meta products. When I stopped using Facebook, I had resigned myself to spending a lot of time and effort to stay in touch with my friends and family. As it turns out, all I had to do was mention that I was using Signal, and the people closest to me, then pretty close to me, then kinda close to me all started using that too. The network effect cuts both ways.
      • ryandrake4 hours ago
        It’s amazing how strong the Meta FOMO is. I stopped using Facebook over 10 years ago and never even opened Instagram or WhatsApp, and I really am not missing out on anything in life. My actual friends know how to contact me and they do! And it’s really not that hard to say “Sorry I don’t have Whats App, just call me at xxx-xxx-xxxx.”

        If someone is prepared to not be my friend because they only want to communicate via a Meta app, then I don’t see why I’d want them as a friend.

        • 25 minutes ago
          undefined
        • doom25 minutes ago
          The annoying thing is how many businesses and communities rely on Meta platforms instead of their own websites and sometimes it's the only way to contact them. If I want to check if the small neighborhood grocery has something in stock? No phone, only Instagram DMs. When I was on vacation abroad and wanted to see if an out of the way farmers market was still happening despite rain? Only Facebook.

          The good thing is that it isn't everywhere: Taiwan, Japan, and China usually have apps like Line or WeChat as options. In Europe there's more usage of WhatsApp (which is still Meta owned but also not social media). But in the US (and countries in the Americas), I still see a heavy reliance on Instagram and Facebook.

    • Marsymars2 hours ago
      The sticky bit I have is facebook marketplace - it's wiped out the other classified marketplaces in my area.

      I'm not making any serious money off the old stuff I sell, but the alternative to selling it (or even giving away low-value stuff that's still functional) on facebook is basically just throwing it out / destructively recycling it.

      • skillinaan hour ago
        I maintain Meta accounts for two purposes. Facebook Marketplace, and following local businesses on Instagram because it's become the de facto platform for many artists/bars/restaurants/popups to distribute information. I don't add friends, I don't "like" posts, and I don't doomscroll the garbage they put in my feed.

        I'm willing to give Meta the information that I enjoy old cars, bar trivia, and breakfast sandwich pop-ups.

    • TFNA4 hours ago
      You are years behind. It was in 2016 that, when traveling and wanting to exchange contacts with cool local people I met, I first began to get the response “My e-mail address? I don’t have email.” Already then many younger people were only on social media, and it was expected that you would exchange those contacts. And some countries never had the email moment at all, so even older people don’t use it.

      Ditto for phones, if you mean the PSTN – as time goes on, fewer and fewer people have ever really used that. When people around the world are communicating via their smartphones with a phone-number-based protocol, it’s overwhelmingly WhatsApp, and guess who owns that?

      • kingstoned3 hours ago
        How do they not have email when it's required to sign up for various sites, plus having android phones requires gmail, plus official documents, bank accounts, job applications etc. tend to ask for email; email is used for work as well...?
        • TFNA3 hours ago
          Notice how in the last several years, a lot of popular sites have allowed signing up with phone numbers, no email address required. Besides making the service more accessible to a generation that doesn’t use email, getting a person’s phone number is great for profiling them for advertising reasons.

          In many countries, either WhatsApp or a PSTN number for receiving an SMS is used today for the things that you think are done with email. I have lived in two countries that have highly digitized government services, and they were provided over an official app where email wasn’t part of the signup flow.

          Sure, maybe some people use email at work (but WhatsApp has eaten into even that in some regions), but then that address is so associated with work that they don’t use it for social contacts.

      • apsurd4 hours ago
        What's actually being said is that these people are not your friends/family and probably shouldn't be.

        That definitely sounds harsher than intended. It's a meditation really. Nobody needs FB and Instagram. (please read as a meditation)

        • TFNA4 hours ago
          Everyone is free to define “need” and who their friends should be as strictly as they want, because, sure, some people could become total hermits. But it’s not going to strike most people as a reasonable definition.

          You mention “FB and Instagram”, and I haven’t used either in a decade myself. But the OP did mention “Meta products” and you are ignoring the elephant in the room: WhatsApp. In many countries it has completely replaced the PSTN: you cannot contact a business (they won’t answer normal calls and may not post email addresses), cannot get the necessary info on how to check into the reception-less accommodation one booked, and one will find it hard to maintain contact with people one may well wish to maintain contact with.

        • Larrikin4 hours ago
          "just don't meet people because they don't communicate via your one specific method"
          • skillinaan hour ago
            That statement applies to the person who won't be your friend because you don't have an Instagram, not to the person who refuses to install an arbitrary app as a precondition to becoming friends.
    • laweijfmvoan hour ago
      i missed a flight once (it was a small private cessna while on vacation). turns out they had tried calling me on WhatsApp, which i don’t use.
    • ValentineC3 hours ago
      Good luck trying to not use Meta products (specifically WhatsApp) as a (non-tech) professional outside the US needing to communicate with their counterparts.

      The best compromise for such people, I guess, would be a work phone number that's solely for business WhatsApp communication.

    • outime2 hours ago
      >It's really not as hard as it seems

      Only on HN could someone post a take like this without getting laughed at. Outside our very geeky HN bubble, hardly anyone (let's say in Europe, but all my friends in the US use it as well) uses anything other than WhatsApp. There's literally zero reason for the average user to switch.

      • wyclifan hour ago
        WhatsApp as the only contact point is a pretty strong signal that the user is from a developing world country. I'm not from that part of the world, so I don't use WhatsApp.
        • rahkiin28 minutes ago
          If you count -all of europe- as a developing country, sure.

          In europe we never had free unlimited texts. Internet was cheaper than calling/texting, especially with everyone having wifi at home and work. So a cross-platform messaging app appeared and has replaced text and calling.

          • wyclif6 minutes ago
            Sure, it's not airtight. WhatsApp is popular in Europe. But as an American, when I see somebody say "You can only contact me on WhatsApp", it's not exactly a green text bubble signal.
    • the_afan hour ago
      > Just stop using Meta products. It's really not as hard as it seems. Nobody needs FB to communicate with friends and family. Send texts or emails or use your phone.

      I'm in WhatsApp groups with friends who live abroad, SMS is not an option. We could use another chat app, but then I'd have to convince every friend from every group to use something else. WhatsApp is what every friend I have agrees on.

      I belong to several hobby groups that exist only on Facebook or Reddit (or Discord, but I dislike it for several reasons). I'd like to ditch both Facebook and Reddit, but that would mean leaving those hobby groups, and given the joy they bring me, I'm not willing to pull the plug yet.

      So you see, it's really not that easy.

    • derwiki4 hours ago
      I don’t know about other places, but in SF, everything around schools is coordinated over WhatsApp—you’d be really doing your children a disservice to opt out.

      And I hate it. I had deactivated all my Meta accounts but reactivated WhatsApp because of school stuff.

      • Loughla4 hours ago
        Tell your school board to use a dedicated messaging platform built for schools. Cite privacy laws. That's what I did, and it worked.

        Unless you're talking about parent groups. Because then you're fucked. Every parent group everywhere uses Facebook or Whatsapp and don't care that not everybody uses it. You will be excluded.

        • ryandrake4 hours ago
          I’ve gotten a lot of mileage out of the philosophy: “you’re not missing out on anything worthwhile by being excluded by people who want to exclude you.” Don’t voluntarily interact with people who make “uses a particular app” a condition of that interaction.
        • grvdrm2 hours ago
          I assume parents. Not actual schools. Same situation here on East Coast. School uses ParentSquare but so much coordination is over iMesssage and WhatsApp.
        • derwiki3 hours ago
          Which privacy laws?
          • Loughla2 hours ago
            FERPA, COPPA, and whatever your particular state has. Just Google it.
        • the_afan hour ago
          > Tell your school board to use a dedicated messaging platform built for schools. Cite privacy laws. That's what I did, and it worked.

          My daughter's school uses a clunky proprietary platform that is way, way worse than WhatsApp. I wish they used WhatsApp! Actually, they also do this, because being non techies their use of tech is all over the place and they adopted the worst of both worlds: school digital platform (very clunky) and, because it sucks, also WhatsApp. So important communications reach me both ways.

          Sigh

    • alex11387 hours ago
      Actually it... is but not (just) for the reasons people give (social utility)

      You delete a FB acct? It reactivates. Fun! Almost like the company is built off fraud

    • Iuz6 hours ago
      I'm thinking about it, but WhatsApp has a real hold on the Brazilian population. Removing it would mean losing the primary way my family and many people I know communicate. It’s ubiquitous here, sadly.
    • carlosjobim4 hours ago
      There are lots of other important uses for these platforms.

      For the down voters: Such as finding local business information or events in your community, and tons of other stuff which isn't anywhere else.

      Facebook + Instagram already has more current information than the rest of the web combined.

  • pj_mukh8 hours ago
    I would pay $49.99/mo for an unlimited plan that brings me only my friends' status updates (not their hyper-political likes and comments), just their life updates. Daily stories are great too. But JUST that, no influencers, no ads.

    I realize Meta's data shows that our user revealed preferences tells them that we like all the dopamine hijacking garbage but that's like saying "Well users like drugs, so we gave them more". Let me pay you to give me just the vitamins, and none of the sugar.

    • fooker2 hours ago
      You'd do it once and figure out that none of your friends have regular status updates any more.
    • apsurd4 hours ago
      I don't believe for a second you'd pay $50 per month!

      Yeah you'd do it to prove a point. 6 months later, no way in hell.

      • pibaker4 hours ago
        Virtue signaling is free. Paying up for my virtues? Never.
      • schubidubiduba4 hours ago
        I think I would pay it. The peace of mind knowing that my every move isn't tracked and being used to sell me stuff or engagement bait me is invaluable tbh
        • apsurd3 hours ago
          I paid for youtube premium for a few months under the reasoning that I hate those auto playing make money ads so much. Certainly paying for peace is worthwhile.

          Youtube legitimately has some quality content. But I ended my subscription because fundamentally, streamlining the path to more Youtube usage is self-enabling devil’s work.

          Point being: Im not convinced paying money to these companies is ultimately going to result in a healthier, more safe more private experience, no matter what they claim.

      • pj_mukh4 hours ago
        I mean, I'm paying about that for Google to hold onto all my personal memories via Photos, and all that I could actually use self-hosting for.

        Meanwhile, FB has all my network that I can't recreate or self-host so yes, I would pay that.

    • tim-projects8 hours ago
      Pay each of your friends $50 one per month, to switch to signal. Problem solved
      • lukeschlather7 hours ago
        Signal is designed with the assumption that data is sensitive and you should err on the side of destroying it.

        Facebook is designed more as a shared scrapbook, with the assumption that data is precious and you want to share it with your community, and you should err on the side of oversharing so you don't lose any precious moments. Signal is in no way a replacement for Facebook.

        • tim-projects7 hours ago
          > Signal is designed with the assumption that data is sensitive and you should err on the side of destroying it.

          That's... Just not true

          > Facebook is designed more as a shared scrapbook

          Have you used Facebook in the last 5 years? Its nothing like this at all.

          • lukeschlather6 hours ago
            > Have you used Facebook in the last 5 years? Its nothing like this at all.

            I use it all the time. Yesterday I was talking to a friend, and we were reminiscing about visiting another friend's house, and we looked up some old birthday party invitations to help us remember when we had been there.

            • pj_mukh5 hours ago
              This is exactly what I want Facebook for. The network has all this value baked in, but they'll have to look past its obsession with ads and slop.
              • lukeschlather4 hours ago
                Honestly it's all there, if you use the "feeds" view in the menu it cuts out all the random influencer garbage. The search, especially the event search, is not great, but honestly I hope they don't touch it because I'm more worried about them enshittifying it further than I am about getting some creature comforts.
          • Larrikin4 hours ago
            When Facebook was food this was how it was used and what people liked. Nobody would care what they've done to the product in the past 10 years to optimize for money over mental health
        • DANmode7 hours ago
          It is if Facebook was never a good fit for you in the first place.
      • freedomben8 hours ago
        $50 per month for unlimited, not $50 per friend, so your solution only works if you only have 1 friend, so it would work for me (self-deprecating joke) but may not for GP.
        • lostlogin8 hours ago
          > Pay each of your friends $50 one per month

          It an outlay of $50 a moth. Probably better to pay 50/number of friends though.

          • rkomorn7 hours ago
            $50 a moth? How about just a lightbulb and an open window?
            • lostlogin6 hours ago
              It took me several re reads to get it.
      • fsflover8 hours ago
        Or, better, Mastodon or Matrix, which don't rely on a single, easy-to-target server.
        • dreamcompiler8 hours ago
          This works for friends and family members who are computer geeks. Signal for everybody else.
          • fsflover7 hours ago
            I don't see what's missing in Matrix. Yes, the verification may be somewhat cumbersome, but I helped to deal with it, and it just works now.
            • hgoel7 hours ago
              A friend and I have been running a private Matrix server for almost a decade now, it's very lacking in comparison to what the average chat user (especially discord) is used to.

              No custom emojis, no self-chat, embeds are inconsistent (e.g. encrypted rooms), multi-image uploads aren't a thing in many clients, adding text when sending an attachment isn't a thing, just to name things we've run into over the years. Most of these have been brought up to the devs many years ago, only to spend forever in spec hell and never actually make it into a release.

              We're just tolerating these, because we explicitly moved off discord to have control over our data, but being tech savvy we can handle this. It's nowhere near good enough that I could use it with less savvy people.

            • john01dav7 hours ago
              Everything about matrix is cumbersome and glitchy. I have last tried to use it a few years ago and it seemed that Riot/Element had the only decent clients, and those were all Electron on desktop and also seemingly for profit. Signal has the electron problem, as well as many others (like the backup UI being abhorrent), but at least the core functionality works without fuss.
    • canyp6 hours ago
      Why? You are still giving up privacy. There is 0 reason to be using Meta products, let alone pay for them.
    • captn3m06 hours ago
      Meta offers it in EU: https://about.fb.com/news/2024/11/facebook-and-instagram-to-...

      I’ve been considering it but I am not sure if it drops just ads or suggested posts as well.

    • uyzstvqs7 hours ago
      What you need is the Stories feature in Signal, then donate that $49.99/month (or however much you want) to their foundation.
    • tmaly6 hours ago
      I am surprised someone hasn't made a really nice equivalent to Obsidian for Mastadon and just released it for free on the app stores. I am sure one could host a very cheap mastadon instance on a low cost VPS
    • kleton4 hours ago
      > only my friends' status updates

      I think that is the Feed's tab, though I have not used the blue app in a long time

    • jsrozner8 hours ago
      This is absurd. You're just asking for reasonable control over data that ostensibly belongs to you. Moreover, this minimum functionality was resolved years ago with RSS. That you'd be willing to pay so much reflects how well every tech company is doing at using tech against its own users.
      • pj_mukh8 hours ago
        Ehhh, what I'm paying for is FB/Insta's ability to bring everyone onto one platform and encourage them to post regularly. RSS, AOL Messenger etc, never were able to do that with any decent success.

        That they went past that to just kill their own golden goose is what is now reversible via a payment plan. That might be their only saving grace on this now managed decline.

        • TFNA4 hours ago
          But FB/Insta haven't been able to get everyone onto one platform. Generations are balkanized across FB, Instagram, and WhatsApp (all of which Meta bought precisely because it can’t manage with its original social network), and TikTok.
    • bflesch8 hours ago
      Nah once they know you can be fleeced for $50 per month, they also know there is much more money to extract from you. Their advertisers would be mad if they remove this juicy cohort of moneybags from their audience.
  • Animats8 hours ago
    "It's free and always will be" - Facebook
    • ravenstine8 hours ago
      Whenever companies make statements like this and then people act surprised when they backtrack, I can't help but think of a bit of my favorite dialogue from Star Trek Enterprise.

      HARRIS: We had an arrangement!

      KRELL: You did what I wanted. I don't need you anymore.

      HARRIS: You agreed that both our governments would benefit if the two of us worked together.

      KRELL: And you believed me.

    • avaer8 hours ago
      "They 'trust me'. Dumb fucks." - Mark Zuckerberg
      • alex11388 hours ago
        Followed by him overwriting people's email addresses and constantly fucking around with privacy settings

        Ohhhh but he was young! Be easy on him

        (/s)

        • shevy-java8 hours ago
          Not only that, but Spybook aka Facebook, also connected offline information, e. g. I think if I recall it was dental care or something like that. I don't remember the year (edit: a google search led me to this article from 2018, but I could swear this was several years before that - see https://www.bbc.com/news/technology-43668607), but it was scary that they go and sniff for ALL data they can find about people. This brings mega-corporation to a new level of Evil. And I haven't even gotten to talk about Google here, yet ...
    • x0x04 hours ago
      I'd bet good money this is mostly related to Europe's GDPR / DMA actions against Facebook. Ironically, I think Facebook would be in the clear to just charge everyone in Europe and dump ads altogether. :shrug:
      • f33d51734 hours ago
        I didn't see it mentioned that this hid ads. I would be surprised if it did, since facebook makes way more than $4/month off many of it's users, they would be leaving a ton of money on the table if they only charged that to remove ads.
        • embedding-shape3 hours ago
          Probably paying would toggle on/off personalization of the ads, but then also they'd charge extra for the ads they show to "paying high-quality users" or something, so they can double-dip both sides.
  • YesBox8 hours ago
    Discord subscriptions seem to be working. People like to customize their profile (ie express themselves), even though profiles are not something frequently interacted with (that's the surprising part!)

    I have a server (for my game) with about 1000 people. Out of the 300 people logged in, 50 of them have custom profiles.

    So, it seems like a good idea for Meta.

    • ro_bit7 hours ago
      You can get free profile decorations these days from watching ads (discord “orbs”). It would be interesting to know how many of those users have the nitro subscription badge next to their name
      • YesBox7 hours ago
        I just counted 35 online profiles with nitro. Same ~300 people online currently
    • sillysaurusx8 hours ago
      How’d you make a game with 1,000 people? It’s impressive.
      • YesBox8 hours ago
        They're players, not devs.
        • sillysaurusx7 hours ago
          Yeah, I was asking how you got so many players.
    • micromacrofoot3 hours ago
      Yeah this very much a "like Discord" move, and it does work
    • airstrike8 hours ago
      tbh I mostly pay for nitro for cross-server, animated emoji
    • fontain8 hours ago
      The main problem is that premium subscriptions don’t generate that much revenue when compared to ads alone. The users who pay are the most valuable users to advertisers and the users who don’t pay are the least valuable. Discord generates about $1 in revenue per user compared to Facebook at closer to $100. For Discord at $1 per user, any subscription that’s a few dollars or more is probably paying for the lost advertising revenue, but it wouldn’t translate for Meta so they aren’t including ad free which drastically reduces the value.

      I’ll be surprised if Meta’s subscriptions are as popular as Discord’s without being advertising free. Cosmetics are liked amongst Discord’s audience of nerds, but not Meta’s audience of normal people.

      Very interested to see how this works out for Meta. Since they’re not excluding ads, it’s basically free money, so they may as well offer these subscriptions.

      • Marsymars2 hours ago
        > The users who pay are the most valuable users to advertisers and the users who don’t pay are the least valuable.

        But also, definitionally, the users who are willing to pay the most are the ones who the see ads as the biggest anti-value (i.e. cost) to themselves - so they'll be the ones most likely to not use the service if they're not given an ad-free option - cutting down the average user value anyway.

      • rhines8 hours ago
        I wish these companies didn't need to make billions in revenue. There's no reason why a small company couldn't manage a site like Discord, make enough to pay their developers, and be successful. But instead every company needs to become a unicorn and pay investors billions.
      • lukeschlather7 hours ago
        I actually cancelled my Discord subscription because they've gradually been adding more intrusive ads and subscriptions don't protect you from ads.
  • chistev2 hours ago
    Do you know of any successful business without a Meta presence? Is that really possible in this age? Really interested to know.

    They have a stranglehold on everything. It's inescapable.

  • odo124243 minutes ago
    It sounds a lot like Discord Nitro
  • rossjudson8 hours ago
    I think that subscribing to another person's life prevents you from living your own. Also, "Everything is Lies, I Guess".
  • danpalmer2 hours ago
    I use WhatsApp for almost all my communication with family and friends. I'm also happy to pay for things that improve my experience.

    ...but it's unclear what this subscription would give me. The announcement has no real details, the article is light on detail, and the WhatsApp website has no mention of this subscription.

    I get that it's hard. What I want is a good text and call app, and that's hard to charge for at scale. But every feature that Meta has added to justify charging (AI, stories, profiles, etc), makes the product worse for me and makes me less likely to pay for it.

    They're in a hard place.

  • kwanbix2 hours ago
    Before Meta aquisition, I paid 1 dollar per year for WhatsApp. Now it iwl be 35.88.
  • qingcharles2 hours ago
    I've so far been unable to find these options in any of the apps in the USA. Anyone spotted them?
  • pioyi4 hours ago
    Just use email...
    • cryo324 hours ago
      This is a brilliant take. I was talking to friends the other day and we were reminiscing about the old days where you'd email and phone people. And if there was a family event you'd shove a quite write up and some photos on your personal web site and email the links out to people. Some parts of the family would mail a newsletter around periodically.

      We decided to do the same again.

    • tapoxi4 hours ago
      My Mom (70s, retired special ed teacher) got the family on Signal and it's a breeze to do video calls or send pictures/messages to people.

      They occasionally have a donation popup but it's one of the easiest and least intrusive programs I've ever used, and it just works.

  • boredatomsan hour ago
    Does the subscription turn off ads?
    • bastawhiz37 minutes ago
      I looked for this in the article and I couldn't find any mention of it. I suspect no. And I suspect that's why it's not mentioned in the article: they think people won't notice.
  • ethanpil3 hours ago
    Anyone here remember the early days of WhatsApp, pre-Facebook, when it required an annual subscription fee of $1?
    • embedding-shape3 hours ago
      Remember clearly the first time that message popped up, asking for $1/year, and I think you could basically "skip for now" and then it'd pop back up again later again. I remember thinking how brilliant it was, just hitting 100K active users in a year would be $100K, more than enough for a person, and at their scale they'd make it work long-term. Then of course eventually the $20B purchase happened and it became a product in someone's portfolio instead essentially.
  • righthand3 hours ago
    A lot of posters here are missing the part where people use Meta products to market their art, performance artists, visual artists, musician, digital entertainment artists, craftsmen, etc all rely on the network effect to be discovered. Until you can replace that then people wont just use email, txt their audience, etc.

    And just to say it is actually sad there is no alternative because most of those artists dont really gain a valuable network effect from posting there. But it is how younger unestablished peoples establish themselves as existing. There are entire comedy/music scenes that essentially require you to have an Instagram account.

  • canyp8 hours ago
    Seems absolutely unhinged. I don't know who'd pay to doomscroll AI-generated slop and fake news. $49.99 for the top plan, lol.
    • 8 hours ago
      undefined
    • fullshark4 hours ago
      All I can think of is people who need those accounts for professional reasons (i.e. public relations)
    • DANmode8 hours ago
      But they know who.
  • flufluflufluffy7 hours ago
    > There are also other features like Super Heart animated reactions for Stories, custom app icons, customizable fonts for profile bios, and access to additional pins for your profile.

    Ahh, remember the days of livejournal/myspace, where we got all of those “features” for free because your profile is literally a fucking webpage

    • AlienRobot4 hours ago
      Imagine paying for the privilege to display an animated icon.

      I blame Bethesda and their horse armor for this.

  • aspectop4 hours ago
    for insta and Facebook ok but for whatsapp they just wanna suck any kind of money they can. Soon whatsapp will be bloated with ads all over
    • chistev2 hours ago
      Soon? They have ads already.
  • iLoveOncall8 hours ago
    It's insane that those subscriptions don't remove ads. That's the only thing I would even remotely consider paying for on any meta product.

    In the current state those subscriptions will just show your friends that you're a huge loser who's willing to pay for custom backgrounds.

    • WarmWashan hour ago
      The hurdle is instagram makes ~$27/mo per user from ad revenue.

      Would you pay $27/mo for instagram?

    • figglestar7 hours ago
      People who pay subscriptions are exactly the sort of people you want to advertise to the most since they've signaled they have money. It's like flashing a big wad of cash in a seedy bar.
    • AlienRobot4 hours ago
      Why would they remove the ads from users who have proven that they would even pay for a Facebook subscription?
    • fontain8 hours ago
      Unfortunately, Meta’s ad business is so effective that they would need to charge hundreds of dollars per year for an ad free service just to keep revenue stable. I suspect anything less than $25 per month would be loss making for them.
      • chistev2 hours ago
        And even then, they wouldn't remove ads since they'd want to add to their profits!
      • timpera4 hours ago
        They do offer a €8/month ad-free Instagram subscription in the EU. I'm subscribed, it's pretty cool.
  • sometimelurker4 hours ago
    is meta low on $? why would they do this?
    • Painsawman1233 hours ago
      after they introduced Community notes, it isn't far fetched to say that they're simply copying Twitter...
      • chistev2 hours ago
        Zuckerberg copying? Who would have thought.
    • brcmthrowaway2 hours ago
      Paying FU money to folks creating dashboards takes a toll.
  • tgrowazayan hour ago
    A link to the mirror that doesn’t force you to disable adblocker: https://archive.is/xGwsz
  • torben-friis4 hours ago
    I'd have been happy to pay for a WhatsApp-like service if they had not been acquired. Flawless service for like a decade, no complains. Only issue was the difficulty of moving between Android and iOS.

    Meta? Fuck off. We all know they're already doing awful stuff with our data, they've had more bugs last year than all of whatsapps previous history combined, and whatever price they request now is step one for enshittification.

  • shevy-java8 hours ago
    > In an announcement, Meta’s head of product, Naomi Gleit, noted that “more fun features” will be added in the future.

    Thank you - I don't want any of that.

    What exactly are "fun" features, anyway? Do they take away from my time?

  • suddenlybananas8 hours ago
    It's a real shame private messaging has ended up being almost exclusively closed-source without any kind of open API.
    • jjordan8 hours ago
      How did we let this happen? We used to have open protocols, apps like Pidgin that would bring multiple chat clients together under one interface, IRC, Skype P2P, etc. etc.

      Was it spammers that caused this mass migration to ever more closed platforms?

      • NegativeK8 hours ago
        The vast majority of people aren't aware of open versus closed protocols. If enough people they want to communicate with are using it to counterbalance how frustrating it is, they'll use it. It happened because businesses realized there's profit in lock in, and they threw resources at it.

        Open protocols are still there and still used, but we're sad because the smaller userbase is frustrating. Just like how people still publish human written content to personal blogs, but they're proportionally non-existent.

      • WarmWashan hour ago
        Closed platforms have salaried teams of workers and salaried teams of marketers. Often they usually have user friendly support too.

        Open-source always has a certain level of "jank" that tends to decimate interest from common folks.

      • tim-projects8 hours ago
        They all still exist, but we don't have the collective courage to use them when it means you might miss a status update from your friends.
    • regexorcist8 hours ago
      In the EU at least WhatsApp is being forced to interop with other messaging apps. I believe it's being rolled out at the moment.
    • carlosjobim4 hours ago
      The world still runs on email.
  • princevegeta898 hours ago
    Interesting. Instagram and Facebook both seem to be filled with AI-generated fake crap today. Even the so-called news items that I see there seem to be fake. I don't even know who would be subscribing. Especially to Facebook as of today.... It is filled with pretty low quality content overall. On the other side, WhatsApp has been getting filled with a lot of bloat. And even today, I find it confusing to use communities in WhatsApp. The entire navigation and experience around that feature confused me a few times. There's been more and more push towards the AI crap on WhatsApp as well.

    The only good thing about WhatsApp is, it is used by everyone that I know, so I can connect with them pretty easily and make calls, etc. I hope they don't enshittify it too much to the point where I'll go and use Signal full time.

    • shevy-java8 hours ago
      > Instagram and Facebook both seem to be filled with AI-generated fake crap today.

      Also youtube, unfortunately. Google does not understand that AI is slowly killing youtube.

      I am an expert cat video person, so noticing AI slop is not so hard, but it takes a few seconds (e. g. a mother cat punishing the young cat for "overreach" - the way how the AI video insinuated reality was of course completely false, AI spam slop that lies to real humans). I'd rather wish Google would not waste my time (then again, why am I still using youtube ... one day I'll be degoogled for good. The sooner Google is gone from this planet, the better.)

      • princevegeta897 hours ago
        And also, pretty much any internet-generated social media content, basically. Reddit is another classic example. If you look at many posts in subreddits containing a huge number of users, you could easily tell it is AI-generated, especially these idiotic "Am I the asshole" posts or "askreddit" posts and any other posts involving interesting situations.

        Not just that. Even comments, some of those are basically AI crap, cleverly disguised as real users. It is such a waste, honestly. AI has brought upon us a low-quality world to live in, out of nowhere. This is such a pity.

      • CuriouslyC7 hours ago
        Shorts are a dumpster fire in terms of fake content. Full length videos are a lot better, as YT has been cracking down on AI generated regular videos, though there are still a fair number of AI narrated/scripted videos and deepfakes of prolific interviewees.
  • lolive4 hours ago
    I barely use all those services. But I wonder how i would react if Reddit became a paywall.
    • chistev2 hours ago
      With the constant Enshittification. It's only a matter of time.
  • qweiopqweiop8 hours ago
    Those features sound so narcissistic to me
  • j458 hours ago
    Maybe they could sell privacy/encrypted messages in the subscription after removing it.
  • yokoprime8 hours ago
    That's not happening
  • TZubiri4 hours ago
    It's time for that EPS to turn into BV baby!
  • meta_ai_x8 hours ago
    Friendly reminder: HN opinion about this will be completely-out-of-touch with reality
    • alex11388 hours ago
      What reality? The reality is almost nobody likes using Facebook (and many people can't anyway because they get banned while the racist thing or whatever they report never gets taken down) because it doesn't work, messages are hit and miss, nobody sees any status updates, and it's 20 ads per post
  • SilverElfin8 hours ago
    Who is this for? Is it just a way to monetize dying platforms before they inevitably become worthless?
  • CuriouslyC7 hours ago
    Honestly don't know how Meta keeps customers. Facebook is hanging on for dear life with geriatrics and marketplace. Insta is a cesspool of fake content that needs to die in a dumpster fire. Not sure why you'd use WhatsApp over alternatives like Signal now.

    It's almost like the people still using Meta services are metaphorical bots or low agency human beings.

    • derwiki4 hours ago
      WhatsApp: all school stuff seems to be coordinated over WhatsApp