Now I will admit that if you don't compare them, the final image looks ok. Like if I did not know what was happening I likely wouldn't give it a second thought. It looks off but so many video games already look off that I don't think I would have really thought anything other than "well it's a video game".
But when compared to the original image it is so obvious that the artistry and the original intent is just completely lost.
They claim that the developers and artists have more control over this, well maybe if that is actually true (because we all know guardrails on AI have been perfect so far...) they should have been involved in using that control for the video showing this off. Otherwise I honestly hope this never ships.
But even if it does, the power requirements for this make it kinda DOA anyways.
But I'm also skeptical about whether they can pull this off in a way that doesn't exacerbate the already-severe issues DLSS has with latency and temporal stability. Enhancements that make for great screenshots often don't translate to great realtime gameplay.
I do think this will eventually be a major part of the graphics pipeline, but I hope it will be limited and masked to things like hair, which is almost impossible to get right in real-time rendering.