Why is arstechnica.com still running dev story advertorials for a game that...
5 pointsby chrisjj7 hours ago1 comment
  • Furozq5 hours ago
    That's almost certainly a prepaid impression deal that never got fully delivered. game flopped commercially so the traffic never burned through the contract. cheaper for ars to just keep running it than to renegotiate
    • chrisjj5 minutes ago
      [delayed]
    • ex-aws-dude5 hours ago
      Would it be click through rather than impression?

      I don't see how impressions would be hard to burn through

      I guess unless it were targeted too narrowly for the site's audience