If you ever believed in that "we're going to change the world" crap then you'd probably fall for anything. It's marketing. Nobody writing that stuff ever believed a lick of it, it was manufactured from wholecloth to fool people that thought technology was apolitical.
The only difference between today's Apple and 2006's Apple is the fact that they quit virtue signalling.
Had the Clinton DOJ not attacked Microsoft they'd be long gone.
They have always been in bed with the government one way or another