People on Reddit have had bad experiences with ads, and they are cautious clicking random Ads, infact making a normal post in an appropriate subreddit, you can easily get 10k views, while on Ads, you'll get maybe 100

Quite a few people report their results on r/gamedev if you sift through the postmortems although they're a bit tough to find, some recent ones I've seen:

> Reddit ads for Next Fest. $100 spent, 230k impressions, 1k clicks, ~5 activations, costing us $20/user.

https://old.reddit.com/r/gamedev/comments/1q2v702/surfsup_1_...

> Total spend: $522.41

> Tracked wishlists: 924

> Cost per wishlist: 0.56

> Impressions: 728,556

> Visits: 23,199

https://old.reddit.com/r/gamedev/comments/1peb1d2/what_i_lea...

We have seen near zero results across many clients for Reddit.