"A. At the beginning, Google had a very small executive team, and there was a growing conflict within. Some people said, we’re secretly taking people’s data, if folks find out about this, they’re going to be furious; we have to tell them. But the other side said, if we tell people what we’re doing, they will never forgive us. In I’m Feeling Lucky, Douglas Edwards, the first brand manager at Google, writes about a meeting where this argument was going on between the two factions. And Larry Page, the founder, was sitting there very quiet, listening. When they were done arguing, he just said: “We can never tell them.” He understood that they were stealing. And they were terrified of one thing then, and it’s the same thing they’re terrified of now: the law. That it would come into their sphere and say: this is illegal, this is theft, you can’t do this."