Thanks Moezd, for your reply, I really appreciate your perspective.
The key value here is gaining visibility into how LLMs with integrated web search make decisions. By analyzing which citations and sources they reference, and spotting when sentiment turns negative, you can trace those outcomes back to specific pieces of content shaping them. When a competitor appears and you don’t, that’s not just a data point, it’s a clear, actionable signal of a coverage gap you can address to improve your AI visibility.