What we didn’t try

For example, charging based on customer revenue (like ChartMogul). It doesn’t really fit our case, but I just don’t like this model overall.

We also avoided usage-based pricing tied to API calls or account activity.

We never tried monetizing through ads or selling anonymized data — and we never plan to.

And unlike many SaaS companies, we never forced existing customers to accept price increases. I know some businesses calculate churn vs. uplift and decide it’s worth it. We’ve stayed away from that path.