It's as if every term gets translated down to a sql statement where each part of the query statement is a bunch of OR clauses instead of AND clauses.
I was joking last year that we needed AI because regular search had gotten so awful. Not really a joke now.
Advertisers are paying them to have themselves be shown to you. Their interests factors into the search results as much, if not more than, your query. They are paying to make it happen, so it’s going to happen.
And that saying hasn't been accurate in ages, because some of the best things are free (Debian) and paying doesn't get you good service. In particular, when I am trying to spend money and the stupid site refuses to help me.
You can share in some other related recent anecdotal gripe threads:
Search could be so much better. And I don't mean chatbots with web access
https://news.ycombinator.com/item?id=43563915
I don't think I can trust Google as my search engine anymore
Before, I felt it would search exactly the terms I wrote.
Now, it freely ignores some of the terms, and I find myself prefixing most of my queries' words with plus sign (+) so it enforces the search.
_Personally_, I feel the quality of Kagi's search has decreased, lately.
However, I still prefer it to other search engines.